Sunday, February 2, 2020
Human resource management Essay Example | Topics and Well Written Essays - 2500 words - 2
Human resource management - Essay Example a brief introduction provides an overall view on the business model that Banco has adopted. The discussion then goes on to focus on the Human Resource Management processes adopted and their relevance to the business context. The current role of a centralised HR operation is examined and suggestions are provided to alter it and increase its suitability to the need of the business. The major issues relate to the direct application of the HR organisation, policies and procedures as used in the banking sector without considering the distinct features of call centre management. In conclusion it is pointed out that the bank has used a ââ¬Ëone size fits allââ¬â¢ approach when the need was to understand the very distinct demands of call centre operations. It is recommended that the bank review the organisation of HR services for the call centre to facilitate its value-addition to the business. Context and Problem Key characteristics The call centre sector has been growing at a fast rat e as an increasing number of companies seek to gain a competitive advantage of outsourcing task-based jobs. Call centres utilize sophisticated technology to provide better service to an increasingly demanding client base. The sector allows companies to provide 24-hour service to a global market. Call centre sector may be set up as a shared service to offer specialized routine services to a larger corporate or to the customer base. The sector is an outcome of organizations to provide superior service to compete effectively. Banco, a mid-sized retail bank has set up a call centre to counter competitive offerings by providing 24-hour service to and improve service levels at reduced cost. The bank has faced the challenge of coming up to speed on the technological demands of this business. Banco has chosen to manage the call centre centrally and opted to use resources that have no experience with that aspect of the business. Banco Call Centre is located in a high employment and economica lly developed area with a booming service economy. Strong HR practices are required to retain the employees because of presence of external job options. The call centre has employed 35% of its staff on a part-time basis. The focus on service is demonstrated in the structure and standards set by the call centre. The call centre has a local team to decide policy issues comprising section heads and a centre manager with no experience in call centre operations. HR policy and procedures are centrally determined by Banco and are considered inappropriate to call centre requirements. The environment in which Banco is competing involves the presence of an increasingly technology-savvy customer who is aware of the competitive offerings in the banking sector and will quickly switch to the offer of better quality, speed of service and accuracy. Service quality is the differentiator in the business and is determined by the availability of sophisticated technology and mature processes. Competitor banks have created a gap by
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment
Note: Only a member of this blog may post a comment.